Roadmaps are useless, but roadmapping is essential
8 min readMar 18, 2021
Let me tell you a story. It’s one that I’m not proud of but if it hadn’t happened, I wouldn’t have learned a very valuable lesson.
Spoiler alert: you may never build roadmaps the same way again.
I’d been on the job for two months. I was brought in to lead the Product and Technology Departments of a medium-sized company. It was a big job, but I felt…